OpenSocial – Social Unification

Google laid the hammer down by announcing OpenSocial. For those out there that thought that Facebook was the next big thing and would lead to Google’s eventual downfall, think again. Google has done it again by strategically abstracting themselves from the social network wars.

google_logo.gif

Google laid the hammer down by announcing OpenSocial. For those out there that thought that Facebook was the next big thing and would lead to Google’s eventual downfall, think again. Google has done it again by strategically abstracting themselves from the social network wars. Continue reading “OpenSocial – Social Unification”

10 Ways To Go Viral

We’ve all seen it before, a small company comes out of nowhere and takes the world by storm. Within days everyone seems to know about them. How is this possible? Many times this happens by accident, but other times, it has been carefully planned out to go viral — spreading the news like wildfire.

Dandelion

We’ve all seen it before, a small company comes out of nowhere and takes the world by storm. Within days everyone seems to know about them. How is this possible? Many times this happens by accident, but other times, it has been carefully planned out to go viral — spreading the news like wildfire. Continue reading “10 Ways To Go Viral”

The Platform Is What Matters

Today, Steve Jobs mentioned that the Apple iPhone will finally opening up for third-party application development in February 2008. Apple will provide a iPhone Software Development Kit (SDK) for developers to create applications for the iPhone and iPod Touch.

iPhone SDK

Today, Steve Jobs mentioned that the Apple iPhone will finally opening up for third-party application development in February 2008. Apple will provide a iPhone Software Development Kit (SDK) for developers to create applications for the iPhone and iPod Touch. Continue reading “The Platform Is What Matters”

10 Things on My Google Wish List

Google is an amazing company. I have written quite extensively on the merits of their technologies and platforms. However, as with every corporation, there are improvements that can be made to their product line.

google_logo.gif

Google is an amazing company. I have written quite extensively on the merits of their technologies and platforms. However, as with every corporation, there are improvements that can be made to their product line. Continue reading “10 Things on My Google Wish List”

Social Network Wars

The interesting thing about social networks, like other forms of social media, is that users create the content. A social network becomes more valuable as more users join and get connected with other users. This is known as network effects. It is not necessarily the best social network that wins — in terms of architecture, … Continue reading “Social Network Wars”

MySpaceOrkutFriendsterHi5
FacebookXangaClassmatesBebo

The interesting thing about social networks, like other forms of social media, is that users create the content. A social network becomes more valuable as more users join and get connected with other users. This is known as network effects.

It is not necessarily the best social network that wins — in terms of architecture, design, and features — but the one that owns the majority of users. In other words, if all my friends are using a particular social network, that’s the one I’m going to use, because if I switch to another one, even if it has better service, who am I going to talk to? This is a trend that is also found among e-mail and instant messenger usage. Continue reading “Social Network Wars”

Mashable

Mashable is the largest blog focused on social networking. Like TechCrunch, it has an amazing amount of coverage and, surprisingly, launched at nearly the same time. Mashable was launched by Pete Cashmore in July 2005. Currently, it has over 5 million page views per month, making it one of the most popular blogs on the … Continue reading “Mashable”

Mashable logo

Mashable is the largest blog focused on social networking. Like TechCrunch, it has an amazing amount of coverage and, surprisingly, launched at nearly the same time. Mashable was launched by Pete Cashmore in July 2005. Currently, it has over 5 million page views per month, making it one of the most popular blogs on the Internet.

The name “Mashable” comes from the word “mashup” — which is a web application that combines data from more than one source. It regularly covers popular social networks such as MySpace, Facebook, Bebo, Orkut, YouTube, as well as less high-profile sites.

What is a Social Graph?

by GustavoG Facebook is about to launch personal ads. Google already targets advertising to personal, search queries and a website’s content. Both approaches are in the early stages of utilizing a social graph. A social graph takes into account how people are interconnected. Similar in concept of how Google’s PageRank algorithm takes into account how … Continue reading “What is a Social Graph?”

Social Graph
by GustavoG

Facebook is about to launch personal ads. Google already targets advertising to personal, search queries and a website’s content. Both approaches are in the early stages of utilizing a social graph.

A social graph takes into account how people are interconnected. Similar in concept of how Google’s PageRank algorithm takes into account how websites are interconnected. This can also be used to predict a person’s tendencies, trends in culture, consumer wants, even the state of the economy. As always, this sort of knowledge is power. Continue reading “What is a Social Graph?”