Posts Tagged friendster

How To Make A Comeback

Companies that can make a comeback:

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Reduce Platform Switching Barriers

The computing platform is what matters. It’s one thing if you’re the big fish with THE platform. But what do you do when you’re the small fish, your competitor already owns the dominant platform, and has millions of customers? How do you switch customers to your platform? Answer: Reduce the platform switching barriers. However, it […]

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OpenSocial – Social Unification

Google laid the hammer down by announcing OpenSocial. For those out there that thought that Facebook was the next big thing and would lead to Google’s eventual downfall, think again. Google has done it again by strategically abstracting themselves from the social network wars.

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Social Network Wars

The interesting thing about social networks, like other forms of social media, is that users create the content. A social network becomes more valuable as more users join and get connected with other users. This is known as network effects. It is not necessarily the best social network that wins — in terms of architecture, […]

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