Posts Tagged apple

I Thought the Customer was Always Right

“The customer is always right.” A bit of a rant . . . This morning I was sent through the run-around with Washington Mutual (WaMu) Bank. I had converted one of my accounts to another type of account about a year ago, in-person, when I went to one of their local banking sites. However, I […]

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iTunes Movie Rentals and Old Media

Word on the street is that Apple is about to unleash iTunes Movie Rentals. If this turns out to be true, what will be the socio-economic impact of Apple’s latest move? Will iTunes dominate the movie industry as much as it has the music industry? Obviously, Hollywood is wary of this recent development. The movie […]

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Interview with BinaryNights

Ever since I discovered BinaryNights Forklift application I have been a lot happier with my Mac. This was the best $29.95 I have spent on Mac software in quite some time. While Mac OS X is amazing, the Finder is difficult to use at best. But now, with Forklift, I happily go about my file […]

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White Earbuds

For a product to be a market differentiator it needs to set itself apart from the rest of the competition. There needs to be a maverick quality about it. One of the Apple iPod’s key differentiators, which is often overlooked, are the included white earbuds. While competitors often use dark-colored headphones, the iPod’s design stands […]

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Apple Applies Pricing Pressure

At the Apple Event, yesterday, and in continuation of Steve Jobs’ Master Plan, Apple extended its pricing strategy to its mobile devices. This is a preemptive strike against would-be competitors and leaves Apple ahead at each and every price point. Let’s take a look at what happened. Product Lineup iPod Shuffle – $79 for 1 […]

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Brands can last forever

Many brands have demonstrated that they can last forever. Examples are Sony, Xerox, American Express, Mercedes-Benz, Kellogg, Colgate, Ford, Goodyear, Gillette, Kleenex, Disney, Nokia, IBM, Wal-Mart, Microsoft, Pepsi, Rolex, BMW, Hewlett-Packard, Caterpillar, Apple, Harley-Davidson, Volkswagen, Coca-Cola, Budweiser, Kraft, Hertz, IKEA, and so on. The reason they survive and thrive is that they have a clear […]

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Steve Jobs’ Master Plan

“Digital convergence” is a word that has been thrown around since the early-90’s. It seems every company has tried its hand at it, but none have really succeeded. Now, however, digital convergence is starting to become a reality in the mobile space and the living room. There is no company better positioned to dominate this […]

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What’s a good name?

You have this great idea for a business or organization. Now what are you going to call it? Here are 5 suggestions:

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